1 / 140 - 148 Union Road Surrey Hills VIC 3127

Display of illuminated and non illuminated business identification and promotional signage in a Heritage Overlay.

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We found this application for you on the planning authority's website ago. It was received by them earlier.

(Source: Boroondara City Council, reference PP16/00151)

2 Comments

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  1. Lynette J commented

    I'm presuming this signage is associated with Liquorland? More detail is needed so residents/commercial tenants can make an informed decision. e.g. Number & size of sign/s, colours & design; level of illumination/brightness; hours of operation; placement/direction sign/s will be viewed from etc.

  2. R. O'Donnell commented

    A Heritage Overlay applies to Surrey Hills Village and rightly so - its unique character deserves protection from the garish red and yellow signage typically associated with LIQUORLAND.

    Unfortunately for local residents, no details have been made publicly available so we can only assume LIQUORLAND are seeking to replicate what they do elsewhere. This includes displaying "in your face" signage and multiple posters offering discounted liquor, targeting our youth (in particular) as they disembark the nearby buses and train station.

    Council needs to thoroughly examine every detail of this application because the interests of residents in maintaining visual amenity and the commercial interests of LIQUORLAND are definitely not aligned.

    At the very least, there should be restrictions on what signage is visible from Croydon road.

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